You have a brand whether you choose to manage it or not—it is communicated in your resume, on your LinkedIn page, in your email and what you wear. Personal Branding 1: Understanding Your Impact will help you clearly and consistently communicate your experience and skills, what you are known for and good at (or aspire to be!) and what you desire in job search, networking and in business development. In-class exercises will walk you through the process of identifying your brand, writing your brand message and communicating it verbally and non-verbally in introductions, your elevator speech and in written form.

Location Details: Hennepin North CareerForce Center, Computer Lab
7225 Northland Drive N, Suite 100
Brooklyn Park, MN

Eligibility: You must be Hired client to attend. Fee based.

To Register: Contact your Hired employment counselor.

About the Instructor: Kathleen Crandall, Personal Brand Strategist, Meaningful Connections - A personal Brand Expert and Meaningful Connector, Kathleen has more than 20 years experience helping companies, products, services and people succeed through effective communications and the power of branding. Her passion is helping people achieve professional and personal goals by building meaningful connections, starting with the power of their personal brand. Kathleen is known for helping people bring their personal brands to life to get what they desire. A graduate of the University of Minnesota School of Journalism, Kathleen is a Personal Brand Strategist and co-owner of Meaningful Connections. http://www.linkedin.com/in/kathleencrandall